We are looking for a creative marketing professional who will be responsible for managing digital marketing and social media activities.

Responsibilities:

• Develop, implement and manage the social media strategy aligned with the vision of the product.
• Creating brand awareness & promotion by doing brand advocacy and outreach programs.
• Align social media campaigns with the business and marketing strategy
• Implement latest social media technologies, tools and trends to enhance better engagement.
• Recommend content related to trending topics
• Community engagement
• Planning and executing marketing outreach campaigns
• Research on the product domain and strategizing the marketing plan
• Update posts to include relevant keywords for search engine optimization
• Prepare reports on campaigns based on analytics.
• Conducting research to learn more about current trends, developments, and perceptions about the product and industry.
• Executing paid campaigns on Google / LinkedIn or any relevant platform

Requirements:

• Excellent knowledge of social media platforms such as LinkedIn, Facebook, Instagram, and Twitter, and YouTube.
• Experience in creating strong and engaging content.
• An understanding of SEO best practices.
• Knowledge of free-to-use graphics tools like Canva and Adobe Spark.
• Excellent communication skills.
• Previous experience in social media/marketing tools like Buffer, Hootsuite, Hubspot
• Experience with digital marketing strategies and running paid campaigns successfully
• Experience with outbound strategies